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Witness The Magic: This Asbury Park Shop Roasts Coffee And Bakes Pastries Right Before Your Eyes

Published: October 17, 2025

  • Attraction: Booskerdoo Coffee & Baking Co.
  • Location: 1321 Memorial Dr, Asbury Park, NJ 07712
  • Industry: Coffee Roastery
  • Website: https://www.booskerdoo.com

Picture this: the aroma of freshly roasted coffee beans wafting through the air while a roaster hums away right before your eyes.

At Booskerdoo Coffee & Baking Co. in Asbury Park, you’re not just grabbing your morning cup—you’re witnessing the entire coffee journey unfold.

This family-owned cafe and roastery started with a simple experiment back in 2011 when founders James and Amelia Caverly roasted their first batch of coffee in a New York City apartment using nothing but a pizza pan and an oven cranked to 450 degrees. The smoke-filled endeavor led to a revelation: fresh coffee tastes extraordinary.

Since opening their Asbury Park flagship location in 2016, Booskerdoo has become a neighborhood favorite for coffee lovers who appreciate quality and transparency.

The 2,000-square-foot space houses both a roastery and bakery, allowing you to watch beans being roasted and pastries being pulled from the oven. Every cup is brewed with coffee roasted within the past few days—never more than a week old—ensuring peak freshness and flavor.

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Whether you’re a coffee enthusiast who geeks out over single-origin brews or someone who just wants a reliably delicious cup, you’ll find yourself right at home.

Coffee Worth Crossing The Tracks For

The Roasting Experience: Walking into Booskerdoo means encountering something most coffee shops hide in the back: a working Diedrich CR-25 coffee roaster.

You’ll see beans transforming from green to aromatic brown while the distinctive smell creates an immediate sensory connection to what you’re about to drink.

This transparency isn’t just for show—the coffee is roasted in small batches throughout the week, guaranteeing you’re always getting beans at their flavor peak.

Espresso Drinks That Impress: The cappuccinos and lattes here have earned serious praise, with some visitors claiming them to be among the best they’ve experienced globally. Each espresso-based drink is crafted using organic espresso and reverse osmosis filtered water on top-of-the-line La Marzocco equipment.

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The result? Smooth, balanced shots with zero bitterness. Popular choices include the Black and Tan (a striking layered drink), the Pistachio Shortbread Latte (creamy with subtle nutty sweetness), and seasonal offerings like the Maple Latte made with real maple syrup.

Cold Brew & Specialty Drinks: If you prefer your caffeine chilled, the Malt Cold Brew stands out as a particular favorite among regulars—smooth and surprisingly gentle on the stomach despite packing a solid caffeine punch.

The Iced Matcha Latte provides just the right amount of earthy refreshment, especially popular with oat milk. For something truly unique, try the Turmeric Tea Latte, which delivers warming spice notes with comforting creaminess.

Drip Coffee Done Right: Sometimes simplicity wins, and Booskerdoo’s regular drip coffee exemplifies this philosophy. Brewed fresh throughout the day using their house-roasted beans, you’ll find it strikes that perfect balance—rich and full-bodied without any harsh edges.

The variety of roasts available means you can explore different flavor profiles from Central American to African origins.

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Bakery Treats That Rival The Coffee

Morning Pastries: The in-house bakery operates with the same obsession for freshness as the roastery. Blueberry muffins arrive moist and bursting with fruit, while croissants achieve that ideal balance of buttery flakiness on the outside and tender layers within.

The chocolate chip coconut scones provide a satisfying crunch with tropical notes, and the cranberry almond scones hit that perfect sweet-tart combination with a dense yet flaky texture.

Standout Baked Goods: The crumb cake deserves special mention—it’s developed a devoted following for its thick, generous crumb topping and tender cake base. Apple turnovers come packed with cinnamon-spiced fruit filling encased in golden, crispy pastry.

For something heartier, the feta and spinach pastry delivers savory satisfaction with flaky layers surrounding the herbaceous filling. The shortbread cookies provide buttery richness that pairs beautifully with any coffee selection.

Breakfast Sandwiches: These aren’t afterthoughts but genuine highlights. The bacon, egg, and cheese on a bagel arrives generously portioned with fresh ingredients and perfectly cooked eggs. The vegan breakfast sandwich has earned particular acclaim—even non-vegans rave about it.

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Built on an everything roll that’s impossibly soft yet packed with flavor, it proves plant-based options can be just as craveable as traditional fare.

Healthy Options: Beyond indulgent treats, you’ll find nutritious choices like the Kitchen Sink Bars and Sunny Day Bars—oat-based creations studded with dried fruits and seeds. The vegan banana bread muffin surprises with its moist texture and natural sweetness. These options let you feel good about your breakfast while still treating yourself.

The Space & Setting

Modern Artsy Vibes: The interior reflects Asbury Park’s creative spirit with high ceilings, rich wood details, and playful murals adorning the walls—including a whimsical monkey-astronaut-merman and lion-cactus-octopus combo.

The aesthetic strikes that sweet spot between polished and welcoming, feeling neither too precious nor too casual.

Spacious Layout: With roughly 2,000 square feet, the cafe avoids the cramped feeling common at many coffee shops.

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You’ll find ample counter space for ordering and plenty of room to breathe during busy morning rushes. The open layout means you can watch both the roasting and baking action while waiting for your order.

Indoor & Outdoor Seating: Inside offers comfortable seating arrangements perfect for working on your laptop or meeting friends. Outside, you’ll discover Adirondack chairs and tables where you can soak up some sun while sipping your coffee.

The outdoor space feels particularly inviting during nice weather, giving you a relaxed spot to decompress before or after hitting the nearby boardwalk.

WiFi & Work-Friendly: The cafe welcomes laptop users and remote workers with reliable WiFi and a relaxed atmosphere. You won’t feel rushed to vacate your table, making it an ideal spot for knocking out work tasks or diving into a good book.

Practical Details & Insider Tips

Reasonable Pricing: With most items falling in the $1-10 range per person, Booskerdoo delivers exceptional quality without the boutique cafe price tag.

The pricing feels fair considering the fresh-roasted coffee and scratch-made baked goods you’re receiving. You’re getting premium products at mid-tier costs, making it accessible for daily visits rather than just special occasions.

Parking Logistics: You’ll find both street parking along Memorial Drive and a small side lot adjacent to the building. Parking generally isn’t a problem, even during busier weekend mornings. The location sits just past the train tracks on the northwest side of Asbury Park—about a 15-20 minute walk from the boardwalk if you’re strolling from the beach.

Best Times To Visit: Early mornings (opening at 6 AM weekdays, 7 AM Sundays) offer the full selection of pastries before popular items sell out. The cafe maintains a steady flow but rarely feels chaotic. Weekday mid-mornings provide a calmer experience if you want to linger. Note they close at 5 PM, so this isn’t a late-night spot.

Special Offerings: Watch for “Free Cookie Tuesday” promotions when you can snag a complimentary cookie with your coffee purchase. They also participate in Too Good To Go, offering surprise bags of surplus food at reduced prices to help minimize waste.

If you fall in love with their coffee, you can purchase bags of freshly roasted beans to brew at home, complete with a loyalty program for repeat customers.

Dietary Accommodations: Vegan options are clearly marked and genuinely delicious rather than mere afterthoughts. The cafe also offers decaf options and various milk alternatives including oat milk, ensuring everyone can find something they’ll enjoy.


Booskerdoo Coffee & Baking Co.
📍 1321 Memorial Dr, Asbury Park, NJ 07712

Writer: Danny Russo
Contributor

I grew up on the Jersey Shore and now call Asbury Park home. Generally I write about local news and events, and local attractions around the state.