- Attraction: Winery 1912
- Location: 320 N Hwy 89A, Ste 3, Sedona, AZ 86336
- Industry: Winery
- Website: https://winery1912.com/
Most people don’t expect world-class wine in the Arizona desert, but Winery 1912 is changing minds one glass at a time with Spanish varietals that trace their roots back to 1690 – over 200 years before Arizona became a state.
Located in uptown Sedona with stunning red rock views, this family-run winery specializes exclusively in Spanish and Iberian varietals grown at Arizona’s largest and most diverse vineyard in Willcox.
The story begins with Jesuit priests who smuggled grape cuttings under their robes to establish Arizona’s first vineyards, following the same paths where Spanish monks built their missions centuries ago.
Signature Spanish Varietals
Ferdinand Wine: Multiple guests describe this as “my all-time favorite wine I have ever had.” This Spanish varietal showcases the unique terroir of Arizona’s high desert, with complex flavors that surprise even seasoned wine enthusiasts from Europe and established wine regions.
Spanish White Collection: Their portfolio includes distinctive white varietals like Malvasia Bianca, offering crisp, refreshing wines that reflect the hot desert days and cool nights of the Willcox growing region.
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Keep Exploring →Iberian Red Selection: These full-bodied reds demonstrate remarkable depth and character, benefiting from the 59 different soil types found in the Willcox caldera – a nearly perfect ring of five distinct mountain ranges.
Unique Terroir Expression: Each wine displays distinctive characteristics from grapes grown in one of the world’s most unique growing regions, where extreme temperature variations create ideal conditions for developing complex flavors.
Tasting Experience
Expert Wine Flights: Choose from approximately 10 whites/rosés and 10 reds for custom 5-6 wine flights priced at $12-15. The knowledgeable staff guides you through selections based on your taste preferences.
Storytelling Sommeliers: Family members and trained staff share fascinating backstories about each wine, connecting the tasting experience to Arizona’s rich viticultural history and the pioneering spirit behind each bottle.
Personalized Service: Servers like Melvina, Cierra, and Jordan are repeatedly praised for their wine knowledge and ability to match guests with perfect selections, even accommodating those who typically don’t enjoy wine.
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Discover MoreCharcuterie Pairings: Simple but expertly curated charcuterie boards complement the Spanish varietals, featuring selections that enhance rather than compete with the wine flavors.
Atmosphere & Views
Spectacular Red Rock Views: The tasting room’s back windows frame breathtaking Sedona red rock formations, creating an unforgettable backdrop for wine tasting that rivals any vineyard vista.
Intimate Family Setting: As a family-run operation, you’ll often interact with siblings and relatives who bring passion and personal knowledge to every aspect of the experience.
Comfortable Seating: Cozy couches and open seating arrangements encourage relaxation while taking in both the wines and the stunning natural scenery.
Shopping Plaza Convenience: Located in Sinagua Plaza, the winery offers easy access and convenient Tesla charging stations in the parking lot for those making Sedona road trips.
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Keep Exploring →Historical Significance
Ancient Winemaking Tradition: The Spanish varietals represent an unbroken tradition dating to 1690, when Jesuit priests first brought Vinifera grapes to what would become Arizona.
Willcox AVA Recognition: After a four-year research process, Willcox earned federal recognition as an American Viticultural Area, acknowledging its exceptional growing conditions.
Dragoon Mountain Vineyard: Arizona’s largest and most diverse vineyard has been producing grapes for over two decades, planted along historic Spanish mission routes.
Desert Terroir: The extreme conditions – scorching days that stress the grapes followed by cool nights that preserve acidity – create wines with concentrated flavors and perfect balance.
Wine Quality & Value
European-Quality Standards: Guests with extensive European wine experience consistently praise the quality, comparing favorites like Ferdinand to the best wines they’ve tasted globally.
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Discover MoreAffordable Excellence: Flight prices remain reasonable despite the exceptional quality, and bottle prices allow visitors to take home multiple selections without breaking the budget.
Variety for All Palates: The extensive selection includes options for both sweet and dry wine preferences, with Spanish varietals offering unique characteristics not found in typical California wines.
Limited Shipping: Some states don’t allow direct shipping, making the tasting room experience even more valuable for trying these exclusive Arizona wines.
Practical Considerations
Pricing: Winery 1912 offers wine flights priced between $12 and $15, while bottles typically range from $20 to $45, delivering premium Spanish varietals at accessible Sedona rates.
No Reservations Required: Walk-ins are welcome for tastings, though calling ahead during peak Sedona tourism seasons is recommended.
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Keep Exploring →Daily Hours: Open noon to 7 PM Sunday through Friday, with extended Saturday hours until 8 PM.
Family Operation: The personal touch of family ownership means you’re supporting local entrepreneurship while experiencing authentic Arizona wine culture.
Gift Shop Selection: Beyond wines, they offer Arizona-themed gifts and merchandise that capture the spirit of the high desert wine region.
Winery 1912
📍 320 N Hwy 89A, Ste 3, Sedona, AZ 86336
